Note: we are republishing this story, which originally made the news in October 2018.

S&Z Grocery in Athens, Alabama retails a wide variety of products. However, the store owner banned two items because of a promotional label with a logo that he did not like.

The logo in question is none other than the NFL logo that was featured on the bottles of Pepsi.

“I don’t want to support them in any way, because I feel like it’s just wrong. I can’t in good conscious sell the product because it does have the logo on it,” Phillip Stewart, owner of S&Z Grocery told said in a statement.

“This may cause me to lose some business, but here goes. S&Z supermarket currently will not be selling 20 ounce Pepsi or Diet Pepsi. These two items are currently produced with the NFL logo on them. I refuse to sell the product until the logo is removed. I will not bow down in order to the make a dollar as long as the athletes are allowed to bow down and disrespect the flag and country that I love.”